Events & Festivals
Seaside Heights Polar Bear Plunge Returns March 14 — Here’s Exactly What to Know Before
One of New Jersey’s boldest and most recognizable winter traditions is back.
TIME AND PLACE:
Saturday, March 14, 2026
Seaside Heights, NJ
The Polar Bear Plunge at Seaside Heights, presented by New Jersey Law Enforcement as part of the year-round fundraising efforts of the Law Enforcement Torch Run®, invites thousands to run into the frigid Atlantic Ocean — all in support of Special Olympics New Jersey athletes.
This isn’t just a dare. It’s a statewide movement. Every jump helps fund training, competition, and inclusive programming for athletes across New Jersey.
And if you’re planning to plunge — or even just attend — here’s exactly how the day unfolds.
Plunge Schedule & Key Locations
Saturday, March 14, 2026
9:00 a.m. — Registration Opens
📍 Blaine Avenue, Seaside Heights, NJ 08751
Participants check in, receive wristbands, and prepare for the plunge. Organizers strongly recommend arriving early — this event draws upwards of 8,000 participants plus thousands more spectators.
11:30 a.m. — Plungers Head to the Beach
The beach opens earlier this year to accommodate crowd flow. Expect heavy foot traffic along Ocean Terrace and the boardwalk access ramps.
1:00 p.m. — PLUNGE!
📍 315 Boardwalk, Seaside Heights
Beach area in front of Spicy Cantina
How to Access the Plunge Area
The plunge location sits on the beach directly in front of Spicy Cantina.
Plungers will enter the beach in front of Lucky Leo’s Arcade and must show their wristband to security at one of the designated boardwalk ramps.
To maintain safety and smooth movement, organizers have implemented single-use entrances and exits.
Beach Entrance Ramps:
• Ramp in front of Lucky Leo’s Arcade
• Ramp at Franklin Avenue
• Ramp between Lincoln & Dupont Avenue
Beach Exit Points:
• Ramp at Sumner Avenue (in front of Spicy Cantina)
• Ramp at Blaine Avenue
• Vehicle beach exit ramp at Grant Avenue (next to Casino Pier)
Important: Plungers do NOT need to enter the boardwalk near Spicy Cantina to access the beach.
Ocean Terrace will be closed to vehicle traffic from Sherman to Sumner Avenue and will be pedestrian-only. Participants are encouraged to travel along Ocean Terrace to reach entrance ramps.
Parking & Restrictions
• Bus and RV parking is available on Grant Avenue, closest to check-in tents.
• Parking is first-come, first-served.
• Personal drones are NOT permitted on site.
With attendance numbers this large, early arrival is strongly recommended.
Family Plunge Area — New Location
Families plunging together have a dedicated section on the northern side of the beach.
This area is reserved for:
• Registered families plunging together
• Children 18 years or younger accompanied by a parent or guardian
Access requires a white wristband, which must be shown to security.
Important Notice for Spectators
Due to significant growth of the event, spectators are NOT permitted on the beach.
This decision ensures the safe and efficient movement of participants entering and exiting the plunge area. While the boardwalk remains lively, only registered plungers may access the sand.
To accommodate those who want to watch remotely, organizers will provide a livestream of the plunge, with access details to be announced.
Why It Matters
The Polar Bear Plunge at Seaside Heights is one of New Jersey’s largest and most impactful winter fundraising events. Through the Law Enforcement Torch Run®, funds raised directly support Special Olympics New Jersey athletes year-round.
It’s loud. It’s cold. It’s crowded.
And it’s pure Jersey.
On March 14 at 1:00 p.m., thousands will charge into the Atlantic — not for bragging rights, but for purpose.
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